What is I-O Psychology?
By Carrie Anne Zapka, SIOP Blogger
"‘Industrial-organizational psychologist.’ What the heck is that? Whatever it is, its growth rate beats that of every other occupation”
It is wonderful to get this positive press for I-O, but that is the kind of comment I would expect from an aunt, not from ABC (see the 20 fastest growing jobs). They tried to talk about how much the field of I-O totally rocks, but with a quote like that, we hardly sound like an important field, even if we did win #1 this year.
The misinformation and misconceptions are everywhere. While reading the recent SIOP article, No, I-O Psychologists are Not Therapists, though, is when I realized that I am part of the problem. Chances are that many of you are also part of the problem. Since I first discovered and committed to an education in this “unknown” field (the topic my first blog, How I Stumbled Upon I-O from a Totally Different Career), I have struggled to explain what it is, even to my friends and family.
The purpose of this post is to inspire those of you who have mastered the art of the impossible I-O elevator speech to share your wisdom and for the rest of us to commit to mastering it ourselves.